The Kellogg’s-owned toaster pastry brand has signed a multi-year agreement with Florida Citrus Sports to become the latest title sponsor of college football, which holds the attendee record among bowl games.
The breakfast cereal and snack giant is on track to achieve its 2025 ED&I goals (equity, diversity and inclusion), noting a 1.3% increase in female representation and 22.7% rise in racially underrepresented talent at the end of 2022.
Kellogg’s has teamed up with the award-winning actress, director, advocate and mother to launch a limited edition Breakfast Bundle that gives back to No Kid Hungry.
In 2023, 135 publicly traded companies spanning 19 countries and 48 industries have been recognised for their unwavering commitment to business integrity. PepsiCo is one of six to have been made honouree since the inception of the list in 2007.
The US Food and Drug Administration (FDA) has approved a 2019 petition by Kellogg’s to increase the fortification levels of the much-needed nutritional supplement in the cereal category, as well as endorsing its use in grain-based bars.
The Kellogg’s cracker brand has partnered with iHeartRadio to send one lucky winner to this year's Y100’s Jingle Ball in Miami for the ultimate experience: an epic backstage invite to meet the Backstreet Boys.
The W.K. Kellogg Foundation (WKKF) has announced the five awardees of its Racial Equity 2030 challenge, an open call for bold solutions to improve the lives of children, families and communities around the world.
Manchester is home of the breakfast cereal giant’s new Culinary and Sensory Centre, a project that took over 18 months to develop and half a million pounds in investment.
Hot on the heels of its High Court loss against the UK government – challenging the nutritional value of breakfast cereals with milk – the Frosted Flakes and Froot Loops maker has released a first-ever cereal innovation with milk already added in.
While a rare silver lining of the pandemic was America’s newfound love of sitting down together to share a meal, a new survey by General Mills reveals parents are worried they no longer can afford a healthy breakfast for their kids.
Doritos is sending fans on the hunt for triangles; Kellogg's is encouraging time-poor and cash-strapped families to dine on breakfast cereals; and GoGo squeeZ is on a mission to be a beacon of nurture to support kids of all ages.
Kellogg Company raised its forecast for full-year earnings, as a price hike for its Special K, Frosted Flakes, Corn Flakes and Rice Krispies, among others, offset an environment ‘as challenging as we’ve ever seen it’ – CEO and chairman.
Roskam Baking Co. – one of the largest bakeries in the US, punching in over $600m in annual sales – is merging with better-for-you granola and snacks producer Organic Milling, following its acquisition by Entrepreneurial Equity Partners (e2p).
Fairlife – the Coca-Cola Company’s latest billion dollar retail brand – has [unintentionally?] underscored the argument Kellogg Company presented to the High Court in April over the UK government’s HFSS regulations: that consumers drink milk with their...
Kellogg Company has lost its High Court challenge against the UK government, the ‘disappointing’ verdict expected to cost the company millions of pounds in lost sales and potentially higher prices for consumers.
The Kidney Garden Spider bears an uncanny resemblance to the Pringles logo – sparking a mission to get the arachnid community to officially recognise it as the Pringles Spider.
Comedian Iain Stirling has partnered with the Kellogg’s snack brand to search for one lucky individual who will be transformed into a non-playable character (NPC) in a video game and be paid £20,000 for the privilege.
The Pringles, Special K and Eggo maker is making a bold move to separate into three independent companies, spinning off its US, Canadian and Caribbean cereal and plant-based businesses, which collectively represented approximately 20% of its net sales...
The UK government has announced a deferment of the HFSS regulations for a year – originally to come into force in October 2022 – citing the ‘unprecedented’ financial pressures facing hard-up Brits.
The Vegetarian Society is calling on Brits to show their love for puffins, red squirrels, bees, turtles and hedgehogs by swapping out meat for plants – for at least one meal – during National Vegetarian Week (16-22 May).
Steve Cahillane said the breakfast cereal giant – which so far has essentially avoided hiking prices – is finally expecting to crumple amid worsening inflation, lingering supply chain disruptions, a workers’ strike, a plant fire and the war in Ukraine.
Kellogg’s UK has accused the Department of Health and Social Care of allegedly failing to enter into a ‘reasonable conversation’ to consider what the addition of milk or yoghurt would have on the nutritional value of a bowl of breakfast cereal.
The breakfast cereal giant has announced it will hike the prices of products like Corn Flakes, Pop-Tarts and Pringles to protect margins amid expectations of high-cost inflation in 2022.
The Battle Creek, Michigan-headquartered breakfast giant is taking steps to break the stigma and prioritise employees’ mental health, while its Canadian arm is marking the double celebratory year with limited edition Frosted Flakes packaging.
A staggering one in two Guatemalan children are substantially underweight or stunted, making the country the first in Latin America and sixth in the world for the worst rates of child malnutrition.
The Bakery, Confectionery, Tobacco Workers and Grain Millers (BCTGM) International Union said an overwhelming majority of workers has rejected Kellogg’s new five-year contract, forcing the breakfast giant to look at hiring permanent replacements.
Despite calls from government officials to reconsider, Kellogg’s is following through with its plans to slash its workforce at the Mariemont plant by year’s end.
COVID; surges and higher costs of raw materials, packaging and freight; economy-wide bottlenecks and shortages; acute shortages in labour; and a workers' strike at its US cereal plants are expected to dent the breakfast cereal giant’s annual profit.
Kellogg Company has responded to the workers strike, denying allegations by the Bakery, Confectionery, Tobacco Workers and Grain Millers International Union (BCTGM) that it threatened to move production outside the US if it didn’t agree to proposals.
Kellogg is bracing for at least another six to nine months of volatility as it continues to grapple with supply chain constraints, inflation and labor shortages, but it also is optimistic about upcoming innovations and opportunities embedded in new consumer...
All of Kellogg’s 50+ factories around the world have been hit by supply shortages due to a range of disruptions, from a 10-day pandemic lockdown in Malaysia to civil unrest in South Africa, CEO Steve Cahillane told analysts on a conference call.
The latest instalment of the Innovation Challenge series sees a collaboration with Kraft Heinz to scale up the stand-out submissions from forward-thinking startups.
Together With Pride cereal is rolling out on US supermarket shelves, marking the latest collaboration between Kellogg Company and GLAAD, an initiative that tackles tough issues to provoke dialogue that leads to cultural change.
According to Pringle maker Kellogg, the Bring Bank Scheme will allow fans of its potato chips to return the iconic tubes to be recycled into something new.
Kellogg is ploughing €30m ($39.7m) into revamping its Pringles plant in Belgium to keep up with EMEA demand, as well as to make production more sustainable.
The breakfast cereal giant’s philanthropic arm in Australia has inked a three-year partnership with the Foundation for Rural & Regional Renewal (FRRR) to help tackle food insecurity down under.
Kellogg Company – which makes Pringles, Cheez-Its and Pop-Tarts – is expecting organic net sales to fall by about 1% in 2021, compared with a growth of 6% in 2020.
Kellogg Company has launched the Innovation Challenge, a collaborative initiative with Future Food-Tech, designed to give new talent in the industry a chance to shine on the virtual stage.
Little Debbie is celebrating the 60th anniversary of its iconic Oatmeal Crème Pie with a breakfast cereal offering, developed in collaboration with the Kellogg Company.
Kellogg’s Cheez-It is helping to revitalise the college football season in the US after a turbulent year by devising a new way to cheer on the 2020 Cheez-It Bowl.
Kellogg has provided a grant to The Nature Conservancy (TNC) to provide efficient water irrigation resources to rice farmers in Arkansas, US, saving billions of gallons of critical groundwater a year.
Kellogg UK is taking its move to improve the recyclability of the iconic Pringles tube a step further, entering into a five-month trial with Tesco to collect cartons at in-store recycling points.
In the lead up to Climate Week (September 21-27, 2020), the breakfast cereal giant has shared how its collaboration with The Nature Conservancy (TNC) to expand its Saving Tomorrow’s Agriculture Resources (S.T.A.R.) initiative in Illinois is paying off.
The Kellogg’s brand is trialling a tube made of recycled paper – which is widely recyclable – in the UK, which ‘will shape what the Pringles can of the future could look like’.
